stonyfield yogurt = not good

I've always wanted to try Stonyfield yogurt. People are always buying it off the shelfs like its liquid gold. Maybe it's because of the "organic" headline. I tried it for the first time today and it is such a bland yogurt. The texture is chalky, with little lumps in between- unpleasant to look at. It would be fine if it tasted good, but the yogurt almost has a pill box taste. By almost, I am trying to be kind. It tastes like a crushed tylenol.